Aje Woman

Founded in 2008 by designers and best friends Adrian Norris and Edwina Fores, Aje seeks to bridge the gap between urban and beach lifestyles. Polarity is something the contemporary Australian label does with aplomb - relying on an ‘intrinsic sense of duality’ to form its visual rhythm of androgyny with femininity, structure with simplicity, and zesty colour with muted monochromes. Well, in keeping with its love of contrasts, you can find us wearing the sunny designs of Aje while ducking from the London rain. Realised through a plethora of artisanal techniques, such as weaving and embroidery, take a closer look at its sustainable collection of dreamy dresses, blouses and skirts below.