HELIOT EMIL Man

Launched in 2017 by brothers Julius and Victor Juul, Danish label HELIOT EMIL is the experimental menswear brand seeking to redefine the relationship between form and function. Named after the duo's great-grandfather, the label's progressive approach is seen through a subversive take on Scandi aesthetics and contemporary trends. Custom fabrics, hardware and trims highlight the painstaking attention to detail taken when creating its suspender tops, cargo trousers and utilitarian bags.