Snow Peak Man

When it comes to outdoor apparel that straddles the divide between performance and lifestyle, there’s snow one quite like Snow Peak. Founded by Yukio Yamai in 1958, the label marries traditional Japanese design with cutting-edge technical fabrics and innovative craftsmanship to deliver versatile collections that integrate into everyday life. Whether it’s a lightweight technical jacket, waterproof performance trousers or a ribbed sweater, each piece places functionality, practicality and eco-friendly design at its core to keep you feeling and looking good snow matter what.