Stone Island X Browns Exclusive
We are kicking off the new decade with a six-piece collaboration from iconic Italian brand Stone Island and a new colourway, exclusive to Browns.
The 3C-PU Desert Camo collection features classic shapes including a coat, hoodie, shorts and a T-shirt, which is the first of its kind using the design. Made with durable cotton that is blended with Cordora ultra twisted yarn, the capsule showcases classic pieces that have swiftly gained cult status as Stone Island established itself at the height of streetwear fandom.
Under the creative direction of Carlo Rivetti, SS20 focused on uniform and workwear styles, observing the evolution according to new requirements of use for this streetwear staple. Pioneers of innovative design and fabrication, the brand’s research into new materials and production in the clothing industry help to create pieces that go beyond aesthetic and this collection is no different.
To celebrate the launch of the Browns exclusive colourway, Browns East will play host to a custom installation inspired by the colours that make up the 3C-PU Desert Camo. Located in the Focus Area on the ground floor, three pedestals will showcase the capsule collection.
Words by Alexandra Oliver
31st January 2020
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