According to thermometers worldwide, temperatures rise by entire degrees when you dress in Louisa Ballou beachwear. Be mindful of others and stay close to the ocean so people can jump in to cool off. Cutouts, metal rings, slashes and blindingly bright prints are Louisa’s signatures. Inspired by her surfing background and her hometown Charleston, South Carolina, she’s all about hot, tropical and vibrant influences. Along with swimwear, our Louisa Ballou edit features mesh dresses, surf tops and mini skirts.