No Ka' Oi
We are always striving for the best when it comes to our wardrobes. Fortunately, No Ka’Oi literally means ‘the best’ – that’s right, we now speak Hawaiian. Established in 2014, founder Simona Finelli brings an optimistic attitude to a collection of sustainable pieces, combining her love of yoga and wellness with ready-to-wear fashion. Inspired by the power of nature, she merges the laid-back elements of athleisure with the attitude of street style. Our edit features the label’s timeless activewear in bold patterns and unique details. They had us at aloha.