The popular Danish concept you may not have heard of is that of AYM. Founded in 2016 by Sine Bixen, she AYMs to create jewellery and accessories with materials that have been sourced in an ethical way. Committed to a zero waste policy, the colours of her pieces AYM to be influenced by art and architecture. She also AYMs to do things differently with avant-garde coatings on bespoke jewellery. Shop our curated selection of her minimalist, yet colourful earrings and bracelets.