McQ puts a fresh urban spin on Alexander McQueen, the London-based fashion house, known for both the emotional power and raw energy of its catwalk demonstrations, as well as the romantic but determinedly contemporary nature of the collections. Combining an in-depth working knowledge of bespoke British tailoring, the fine workmanship of the French haute couture atelier and the impeccable finish of Italian manufacturing. Sarah Burton is now the creative director who has instilled the house with her flourishing vision of design and in less than 10 years McQueen has become one of the most respected houses in the world.