C is for… cult. And converse. And the two are inextricably bound together, of course. After all, how many other footwear brands do you know that have been around since 1908? Yes 1908. Edward VII was King, Ernest Shackleton had just set sail for Antarctica and construction of the Titanic was yet to begin (just to put this into context). Beginning as a rubber shoe company, they started to use rubber to make sneakers and in 1920 their canvas basketball sneakers were renamed the ‘All Star’. Reiterated more times than we care to imagine, Converse trainers are as desirable now as they were over 100 years ago, and we’re fans of longevity at Browns which is why we selected a fine Edit of Converse for AW16.